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Trevor Noah Turns Iconic Civil Rights Moments Into 'Woke' Advertisements

Published by Huffington Post on Thu, 06 Apr 2017


Tonight at 11/10c, Pepsi tries to get woke. America says "go back to sleep." pic.twitter.com/5v80wCSF4A The Daily Show (@TheDailyShow) April 6, 2017 Pepsi may have pulled their controversial Kendall Jenner adbecause of the outrage it sparked, but Trevor Noah thinks the whole fiasco was undeserved.To be honest with you guys, I dont understand why Pepsi got hammered so hard, Noah joked during Wednesdays episode of The Daily Show. In fact, I think all brands need to become more woke.Noah even offered suggestions that could help companies use social justice to sell their products.If a Kardashian, for example, can solve police brutality with a can of Pepsi, then Coca Cola should be able to use climate change and their adorable polar bear mascots to sell Coke.And imagine how much more powerful those iconic moments in American history would be if they just had a catchy tag line.Cutting to a powerful photo of two African-American medalists raising their fists in solidarity during the 1968 Olympic Games, Noah suggested adding a tube of Crest Toothpaste: Black power, with a white smile.But Olympians Tommie Smith and John Carlos werent the only civil rights icons to receive Noahs branding treatment.Rosa Parks, Ruby Bridges and Nelson Mandela were all fair game.Im enjoying this a lot, Noah said of his attempts to sell social justice.Find out what creative slogans Noah assigned to them in the video above. -- This feed and its contents are the property of The Huffington Post, and use is subject to our terms. It may be used for personal consumption, but may not be distributed on a website.
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