function onPlayerReadyVidible(e){'undefined'!=typeof HPTrack&&HPTrack.Vid.Vidible_track(e)}!function(e,i){if(e.vdb_Player){if('object'==typeof commercial_video){var a='',o='m.fwsitesection='+commercial_video.site_and_category;if(a+=o,commercial_video['package']){var c='&m.fwkeyvalues=sponsorship%3D'+commercial_video['package'];a+=c}e.setAttribute('vdb_params',a)}i(e.vdb_Player)}else{var t=arguments.callee;setTimeout(function(){t(e,i)},0)}}(document.getElementById('vidible_1'),onPlayerReadyVidible); Pepsis new ad campaign appears to be spinning Out of Control.The cringeworthy commercial in which Kendall Jennerappears to use soda to defuse a protest standofffaced an immediate backlash after its release Monday.Now people are pointing out how its concept bears a resemblance to the first half of the music video for British big beat duo The Chemical Brothers 1999 hit Out of Control.Watch the Pepsi ad here: And see the music video, starring Rosario Dawson, here: In the Pepsi ad, titled Live for Now Moments Anthem, Jenner appears to quell a protest by handing a cop a Pepsi.The W.I.Z.-directed clip for Out of Control, meanwhile, sees Dawson standing off against Mexican police while she and a fellow protestor guzzle a soda beverage. The camera later pans out to reveal that theyre just filming a cola commercial.Twitter users noticed the similarities, and questioned whether they were just a coincidence.i can't believe that pepsi ad is -literally- the first half of the music video to the chemical brothers track 'out of control' Queso (@Queso_Ok) April 4, 2017 someone compared the pepsi ad to chemical brothers video for out of control and it's actually spooky mardy bum (@_stello) April 5, 2017 "Remember that Chemical Brothers video with Rosario Dawson' How about that, but with Black Lives Matter'" ' some knob at Pepsi, probably. Marcus (@scronide) April 5, 2017 Wonder if the Chemical Brothers video for Out Of Control is where Pepsi got their stupid fucking idea from. https://t.co/Cod0lKvN3u Phil O'Potes (@Shnickety) April 5, 2017 .@pepsi chemical brothers did it already https://t.co/jFdhrJnFPL lil popey (@eddydio1234) April 4, 2017 The Chemical Brothers and Wiz predicted both the Pepsi video and the backlash in 1999. https://t.co/R73yBjJ46E Dorian Lynskey (@Dorianlynskey) April 5, 2017 Jenner is yet to respond to the criticism, whilst Pepsi is standing by its ad.This is a global ad that reflects people from different walks of life coming together in a spirit of harmony, and we think thats an important message to convey, the company said via a statement.type=type=RelatedArticlesblockTitle=Related Coverage + articlesList=58e41b20e4b09deecf0e1b59,58e44334e4b03a26a367577e,58e40c27e4b0d0b7e165bdec -- This feed and its contents are the property of The Huffington Post, and use is subject to our terms. It may be used for personal consumption, but may not be distributed on a website.
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