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Tesla suit shows data-sharing issues (TSLA)

Published by Business Insider on Mon, 30 Jan 2017


This story was delivered to BI Intelligence IoT Briefing subscribers. To learn more and subscribe, please click here.In a development that highlights the ongoing tension in the community developing autonomous cars between efforts to share data and the desire to maintain company secrets, Tesla is suing the former head of its Autopilot program, reports Bloomberg.As companies debate the merits of establishing data-sharing protocols to pool information collected from self-driving car tests, this suit shows the difficulty of reconciling that ideal with the aim of beating competitors to market.The automaker alleges that former employee Sterling Anderson took confidential information about the semi-autonomous Autopilot system from Tesla with him to a new startup he formed with Chris Urmson, the former head of Googles self-driving project. The automaker is looking to block the new company, Aurora Innovation, from using potentially proprietary information or hiring any employees away from Tesla.This drive from Tesla to secure company information comes as many companies look to establish data-sharing networks to facilitate the development of autonomous cars.Ford is looking into the value of crowd-sourced mapping data. On the companys earnings call, CEO Mark Fields discussed the companys openness to working with partners to crowd source data in order to build out better 3D maps for its autonomous vehicle development.The US Department of Transportation opened a number of autonomous testing tracks. The nature of these shared tracks could, we suggest, lead to collaborative efforts due to the proximity companies will be placed in with one another, as well as potential access protocols the Transportation department could implement.Toyota and BMW started sharing data with a startup that works to improve autonomous driving systems. The data is aggregated and anonymized so that all automakers are able to employ the service without releasing any proprietary information or customer data.Companies developing autonomous cars are faced with conflicting incentives when it comes to sharing data and ideas. Their goal is to introduce autonomous vehicles early and get to market fast, establishing themselves as leaders. The fastest way to get to market is through sharing data and using data shared from others, but then those other companies have that data, which they may be able to use to market themselves. As autonomous development continues, we expect this tension to only heighten and for more companies to be forced to decide between advancement through sharing and potential slowdowns in research, but gains relative to competitors through hoarding data.The intensity of this situation shows how the Internet of Things (IoT) is disrupting businesses, governments, and consumers andtransforming how theyinteract with the world. Companies are going to spend almost $5 trillion on the IoT in the next fiveyearsand the proliferationof connected devicesand massive increase in data has started an analytical revolution.To gain insight into this emergingtrend, BI Intelligence conducted an exclusive Global IoT Executive Survey on the impact of the IoT on companies around the world. The study included over 500 respondents from a wide array of industries, including manufacturing, technology, and finance, with significant numbers of C-suite and director-level respondents.Peter Newman, research analyst for BI Intelligence, Business Insider's premium research service, has conducted an exclusive study within-depth research into the field and created a detailed report on the IoT that describes the components that make up IoT ecosystem. We size the IoT market in terms of device installations and investment through 2021. And we examine the importance of IoT providers, the challenges they face, and what they do with the data they collect. Finally, we take a look at the opportunities, challenges, and barriers related to mass adoption of IoT devices among consumers, governments, and enterprises.Here are some key takeaways from the report:We project that there will be a total of 22.5 billion IoT devices in 2021, up from 6.6 billion in 2016.We forecast therewill be $4.8 trillion in aggregate IoT investment between 2016 and 2021.It highlightsthe opinions and experiences of IoT decision-makers on topics that include: drivers for adoption; major challenges and pain points; stages of adoption, deployment, and maturity of IoT implementations; investment in and utilization of devices, platforms, and services; the decision-making process; and forward- looking plans.In full, the report:Provides a primer on the basics of the IoT ecosystemOffers forecasts for the IoT moving forward and highlights areas of interest in the coming yearsLooks at who is and is not adopting the IoT, and whyHighlights drivers and challenges facing companies implementing IoT solutionsTo get your copy of this invaluable guide to the IoT, choose one of these options:Subscribe to an ALL-ACCESS Membership with BI Intelligence and gain immediate access to this report AND over 100 other expertly researched deep-dive reports, subscriptions to all of our daily newsletters, and much more. >> START A MEMBERSHIPPurchase the report and download it immediately from our research store. >> BUY THE REPORTThe choice is yours. But however you decide to acquire this report, youve given yourself a powerful advantage in your understanding of the IoT.Join the conversation about this story
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