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Whole Foods predicts the 8 biggest food trends of 2017 (WFM)

Published by Business Insider on Tue, 06 Dec 2016


Whole Foods' hasreleased theirpredictions for the top trends and products that will dominate the food industry in 2017.The list includes items likewellness tonics, purple cauliflower, coconut chips,and beet noodles.The experts who made the list are in charge of tracking consumer behavior and buying food and other products for Whole Foods' 465 stores.Here are eight of the top trends they identified.SEE ALSO:We went to Walmart for Black Friday ' and it was nothing like we expectedWellness tonicsTonics withbeneficial botanicals that have roots in alternative medicine will be popular in 2017, according to Whole Foods.The most popular ingredients right now include kava, Tulsi/holy basil, turmeric, apple cider vinegar, medicinal mushrooms (like reishi and chaga), and adaptogenic herbs (maca and ashwagandha). Some of the hottest products right now with these ingredients include Kor Organic Raw Shots, Suja Drinking Vinegars and Temple Turmeric Elixirs, according to the company.Coconut everythingCoconut will be one of the hottest ingredients of 2017. There are now coconut flour tortillas, coconut sugar aminos, and coconut chips, among other products.Purple foodPurple food is becoming more mainstream, includingpurple cauliflower, sweet potatoes, corn, and asparagus.See the rest of the story at Business Insider
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