I tried a protein bar made out of crickets ' here's what it tasted like

Exois a Brooklyn-based startup that is trying to change the way we think about eating bugs. And the company isstarting with cricket protein bars.Cofounders Greg Sewitz and Gabi Lewis started experimenting with cricket-based food when they were seniors at Brown University, after reading a United Nations report that said eating insects could help combat world hunger.That might seem like a tough sell to an American audience, but the pair raised a $1.2 million seed round in late 2014 from Collaborative Funds, Tim Ferriss (also an investor in Twitter and Uber), and others. And they are currently have the highest sales in the insect snack spaceadmittedly it's not that crowded.The pitch is that with 65% protein content, "cricket flour"basically ground-up cricketsis much better for the environment that other animal sources. Cows, for example, produce about 100 times the amount of greenhouse gas for the same amount of protein, according to Exo.But what do the barstaste like' Thats what we really wanted to know, so we decided to try them out ourselves. The bars are made from certified organic crickets, bred for human consumption, and there are approximately 40 crickets in each bar.Heres what they were like.SEE ALSO:I tried the Soylent competitor that YouTube's cofounder just invested inWe got an Exo sampler pack, which costs $13.It has 4 flavors of bars......Peanut Butter and Jelly, Blueberry Vanilla, Cocoa Nut, and Apple Cinnamon.See the rest of the story at Business Insider NOW WATCH: Cop pulls a clever move to save a man from suicide
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